Many online sellers already receive around 20-30% of their traffic from international sources. However, what they often find is that this traffic converts at a much lower conversion rate than their domestic traffic.
So why is the conversion rate lower, even if the website has been properly translated? Very often many of the components of localization, beyond translation alone, may not have been optimized. These can be, for instance, payment methods, international shipping or currency and size conversion.
And in fact, offering a fully localized buying experience to your key international markets is the key to skyrocketing your sales.
Webinterpret, a leading international ecommerce solutions provider, knows well how to localize in a way that sells. In this section we will give you many tips on how to maximize your conversion rates for your international as well as domestic markets.
What are the hottest international markets that marketplace sellers should be growing their business into in 2021? How to best tackle logistics challenges and language…… Read More
Cookies are small text files that can be used by websites to make a user's experience more efficient. The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission. This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.
Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.