How to keep your defect rate low?
In the last post, we published some information regarding the changes that are going to be appearing in eBay’s new seller performance standards. Ebay is getting stricter and in the future, there will be no place for those sellers who fail to treat clients correctly. But on the other hand, those who do meet the new standards will be regarded by customers as more reliable and trustworthy.
From Now on even the smallest mistake may result in a seller receiving a defective transaction score which in turn results in the threat of being suspended. With this in mind we would like to give you 5 tips that will help you keep your defective rate low and your customer satisfaction high.
1. Create great listings
Describe your item accurately, use lots of pictures, and optimize your listings for viewing on mobile devices. This will keep your potential customers sure about exactly what they are buying and avoid customer disappointment after an item is received.
Remember that one of the components that can cause a defective transaction is the Detailed Seller Rating.
2. Manage your stock carefully
Make sure you have all your items in stock. This will avoid selling items that you don’t actually have.in stock
Remember that cancelling a transaction for ‘item not in stock’ will result in a defective transaction score
3. Shipping & Tracking
Ship promptly and upload valid tracking information immediately. This will give you a high score in your Shipping and Dispatch rating and simultaneously take away the threat of a high defect rate.
4. Provide consistently high quality customer service
Providing excellent customer service is a must if you want to maintain a successful eBay store. Customer care includes many aspects of your business such as communicating with your customers, providing accurate listings, offering quick delivery times and of course selling quality items at the right price.. Make sure that you do your best to make your customers feel like they were treated well.
5. Using eBay dashboard
Know where you stand – track your performance with your seller dashboard in ‘My eBay’. This will help you keep everything under control and avoid any unpleasant surprises from your clients.