eBay Cross Border Active Listing Program – a global ecommerce boost for US sellers

Robert Krol
Jun 10, 2019
1 min read

We have some exciting news! Selected eBay sellers have been picked to take part in the eBay Cross Border Active Listing Program. The promotion is designed to help eBay US merchants to expand their businesses worldwide while significantly improving their international conversion and sales. Webinterpret, in turn, has been chosen to provide cutting-edge localization technology to underpin the program.

Over 8,000 US sellers are already listing their items on 6 international eBay sites in the local languages, thanks to eBay’s cross-border programs and initiatives.

Chosen US eBay sellers will be able to instantly launch their eBay store in 6 new markets and increase their worldwide sales with Webinterpret’s simple Plug & Play solution. Thanks to Webintepret’s technology eBay will translate and localize seller’s marketplace items and then automatically list them; taking care of translation, localization and international listing so the merchants don’t have to.

The promo allows sellers to:

Localize their eBay items in 6 new markets
Translate item specifics and convert item sizes
Improve international buyer conversion, thanks to a full end-end local shopping experience
Have their product listings automatically synchronized across all sites

The benefits are ones to be the envy of:

Increased exposure on international sites
With a click of a button, sellers will be able to list their items locally on 6 international eBay sites. That’s up to 18k listings completely free. Plus you can list your whole catalog when signing up to Pro-Plans.
Free listing localization
The program allows sellers to list internationally in German, French, Italian, and Spanish*, thanks to the Webinterpret international ecommerce plugin that is offered for free.
It’s free to list
There are no insertion fees to list in additional markets.** eBay will not charge insertion fees (eBay final value fees and PayPal fees still apply).
Automatic listing creation with no hassle
The program will automatically list sellers domestic items on global sites, so no additional work is necessary.
All stock is synchronized across eBay’s international sites and all new international orders appear in seller’s account as usual.
All international items will be displayed multiple times in the seller’s account. But there’s no need to worry! Webinterpret will adjust the seller’s existing stock level and they will not be sold twice.
Optimized listings
The program also automatically selects the seller’s most promising listings.+

*No incremental listing fees across 6 international sites.
**Terms and conditions apply. You still pay insertion fees on the main listing on ebay.com at the usual rates.
+Product selection is based on eBay’s internal data on demand and supply in each market.